View my editing projects and a brief description about each one. Click the link above each document window to download a PDF version.
1. Press Release Revision
For my business class, I revised a press release to make it more “sticky” or effective. Made to Stick
by Chip Heath and Dan Heath inspired this assignment. In their book, the Heath brothers describe six key principles for making a message more memorable. So, I use their advice to create an unforgettable message.
Download (Alford_Made2StickReport_10-14-13.pdf)
2. Editing Final Project
My editing class final project involved revising a document for consistency and clarity. The original document was confusing; readers had a hard time following the highly technical terms and scientific explanations. In my revision, I worked to create a clear message that was easy to understand. See the original copy first, followed by my revision, and my notes on the process.